An e-commerce agency builds, optimizes and grows an online store that generates real sales, not just a digital catalog. Platform, product pages, checkout, logistics and marketing need to work together: a slow or confusing e-commerce store loses sales even with a good product behind it.

The Italian market keeps growing: in 2026, online purchases in Italy reached €66.6 billion, up 6% year over year, with around 35 million Italians shopping online (source: eCommerce B2C Observatory, Politecnico di Milano). But the market is consolidating around whoever operates at scale and with method: 96% of the industry’s revenue is now generated by around 47,000 stronger businesses, while thousands of smaller stores exit the market every year.

The work is built on three levels, from the platform to ongoing sales.

Platform and Technical Development

Choosing the technical solution suited to the catalog and sales volumes — not a generic template replicated identically for every client. Catalog, payments and shipping configured around the real project.

Content and Product Pages

Copy and images designed to convert and to be found on search engines, not bolted on as an afterthought post-launch.

Marketing and Ongoing Optimization

Campaigns, email, remarketing integrated with the store, not isolated channels. An e-commerce store requires constant optimization based on real sales data, not just traffic.

Among our 20 cities, Bergamo is where we have the highest concentration of real e-commerce clients: CAM, Natura Verde (Humus brand of Lombrico Bio), Modamica — all on Shopify — plus BBM (B2B e-commerce) and Present More. Five projects, different by industry and sales model, that let us refine a method that adapts to each client’s specific catalog, rather than a template replicated identically from one project to the next.

The main phases of our method:

• Analysis and goals: catalog, target audience, expected volumes — we understand what the store needs to sell before choosing the platform.
• Platform selection: the right technical solution for the project, not the cheapest or the trendiest.
• Development and configuration: catalog, payments, shipping.
• Content and SEO: product pages designed to convert and to rank.
• Testing and launch: checking every detail of the purchase journey before going live.
• Ongoing optimization: real sales data, not just traffic generated.

We don’t stop at launch: an e-commerce store needs constant maintenance and optimization to stay competitive in a market that keeps consolidating.

The cost depends on the complexity of the project: a store with a few dozen products costs less than a large catalog with ERP integrations or B2B logic. It generally starts with a catalog and goals analysis to define a tailored quote.

In terms of timing, an e-commerce store with a simple catalog generally takes a few weeks; more complex projects, with ERP integrations or large catalogs, take a few months between development, content and testing.

1. What does building an e-commerce store include?

Platform selection, technical development, product content optimized for SEO and conversion, and testing before launch.

2. Which e-commerce platform do you recommend?

It depends on the catalog and volumes: we work with several solutions, including Shopify, chosen based on the specific project rather than a fixed preference.

3. How much does it cost to build an e-commerce store?

It depends on the complexity: a store with a few dozen products costs less than a large catalog with ERP integrations.

4. Do you also build B2B e-commerce?

Yes, alongside B2C projects we also build B2B e-commerce solutions, with different catalog and pricing logic.

5. Do you also offer maintenance after launch?

An effective e-commerce store isn’t a project to launch and forget: it’s a sales channel that needs to be built and followed over time, in a market that increasingly rewards whoever operates at scale and with method. Tell us about your project and we’ll help you figure out where to start.